Privacy Policy

1. Who We Are

Optical Pulse (“we”, “our”, or “us”) is an optometry practice located at 8990 Chinguacousy Road, Unit 7, Brampton, ON L6Y 5X6. We are committed to protecting the privacy and security of your personal information in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy legislation.

2. Information We Collect

We may collect the following types of personal information:

• Contact information: name, phone number, email address, and mailing address.
• Health information: eye exam records, prescriptions, and health history necessary to provide optometric services.
• Insurance information: benefit plan details required to process claims.
• Website usage data: IP address, browser type, pages visited, and time spent on our site (collected via analytics tools).
• Appointment information: booking details and communication history.

3. How We Use Your Information

We use your personal information to:

• Provide eye care services and manage your patient records.
• Schedule and confirm appointments.
• Process insurance claims and billing.
• Communicate with you about your care, orders, or inquiries.
• Improve our website and services.
• Comply with legal and regulatory obligations.

4. Sharing Your Information

We do not sell or rent your personal information to third parties. We may share your information with:

• Other healthcare providers involved in your care (with your consent).
• Insurance companies for the purpose of processing claims.
• Service providers who assist us in operating our practice (e.g., appointment software, email platforms), bound by confidentiality agreements.
• Regulatory or legal authorities when required by law.

5. Cookies and Website Analytics

Our website may use cookies and similar tracking technologies to improve your browsing experience and analyse site traffic. You can control cookie settings through your browser. Disabling cookies may affect some functionality of our site.

6. Data Retention

We retain patient records for a minimum of 10 years from the date of last service, or as required by applicable law. Other personal information is retained only as long as necessary for the purposes for which it was collected.

7. Your Rights

You have the right to:

• Access the personal information we hold about you.
• Request corrections to inaccurate or incomplete information.
• Withdraw consent for non-essential uses of your information (subject to legal or contractual restrictions).
• File a complaint with the Office of the Privacy Commissioner of Canada if you believe your privacy rights have been violated.

8. Security

We implement appropriate physical, administrative, and technical safeguards to protect your personal information from unauthorized access, disclosure, alteration, or destruction.

9. Contact Us

If you have questions or concerns about this Privacy Policy or how we handle your personal information, please contact us: